The Global Home of the Partnerships Economy
Hello Partner connects the people, brands, creators and technology shaping the future of partnership-led growth. Through industry-leading events, media and awards, we help businesses build meaningful relationships, drive measurable outcomes and stay ahead of where marketing is going next.
Partnerships Drive Growth
Hello Partner is a global media and events business built around one core belief – partnerships have become one of the most powerful drivers of commerce.
As the lines between affiliate marketing, creator partnerships, retail media and influencer marketing continue to blur, businesses increasingly need platforms that help them connect, collaborate and grow.
That is where we sit.
For more than two decades, we have built industry-leading experiences that bring together senior decision-makers from across the global partnerships economy.
Built Around Outcomes, Not Just Audiences
The industry has evolved beyond channels.
Today’s most successful businesses are connecting content with commerce, influence with performance, and partnerships with measurable commercial impact.
Hello Partner exists to support that evolution.
Our platforms are designed to create the conversations, relationships and opportunities that genuinely move businesses forward.
Our Portfolio
Our Portfolio
PI LIVE Europe is one of the leading global events for the partnerships economy, bringing together brands, retailers, publishers, creators, agencies and technology platforms from across the world.
CreatorFest is our platform dedicated to the creator economy, exploring how influence, content and commerce are reshaping the way brands reach consumers.
Our awards programmes, including the Performance Marketing Awards, Global Performance Marketing Awards and Global Influencer Marketing Awards, celebrate the companies, campaigns and individuals defining the future of partnership-led growth.
Alongside our events, Hello Partner Media delivers original journalism, analysis and insight covering the trends, businesses and ideas shaping the global partnerships industry.
Empowering The Creator Economy
The creator economy is rapidly becoming one of the most powerful forces in commerce.
As brands shift budgets towards creator-led influence, content and community, Hello Partner sits at the centre of this fast-growing market.
Through CreatorFest and the Global Influencer Marketing Awards, we connect the brands, creators, agencies and platforms shaping the future of creator-led growth.
We believe the long-term opportunity for scalable, commercially-driven platforms serving the creator economy remains significant.
Brand Core
Our purpose is to help brands and individuals succeed through the power of partnerships.
OUR VISION
Our vision is to be the pivotal platform
to unleashing success through
powerful partnerships.
OUR VALUES
Inclusive & Unbiased
Committed & Communal
Clear & Actionable
Insightful & Relatable
Experienced & Exuberant
OUR MISSION STATEMENT
We will achieve this by inspiring, growing
and enabling a fearless community
who just won’t settle for mediocre.
Meet The Team
Hello Partner was built by people who helped shape the affiliate and partnerships industry itself. That commercial, affiliate-led mindset still defines how we think today- creating platforms and events that are industry-focused, commercially valuable and designed around real business outcomes.
Matthew Wood
Founder
Drew Cameron
Sales Director
Leanne Sumpter
Partnerships Manager - Creator Economy
Charlotte Chapple
Senior Awards Manager
Corinne Campbell
Events Manager
Madaline Dunn
Community and Content Editor
Jen Poulston
Brand Relationships Account Manager
Simon Middelboe
Strategic Advisor
Bella Underhill
Marketing Lead - Creator Economy
Danyon Billings
Senior Partnerships Manager
Sol WIlkinson
Conference Producer
Abigail Sharp
Awards Manager
Agata Swietek
Senior Events Manager
Sammi Hay
Event Operations Manager
Scott Cameron
Senior Designer - Creator Unit
Alex Moriarty
Portfolio Director - Creator Economy
Ollie Lydon
Senior Partnerships Manager
Colette Flowerdew-Kincaid
Conference Producer – Creator Unit
Sofia Aira
Journalist
Megan Cowe
Customer and Event Support Executive
Amena Francis
Event Operations Executive
Jonathan Chubb
Creative Experience Director
Stats for 2026
Delegates
Awards Presented
Articles Published
Leads Generated for Clients
Whether you are a brand, creator, retailer, agency, publisher or technology platform, Hello Partner exists to help you build stronger partnerships and drive meaningful growth.